A/B Testing & ExperimentationInterleaving for Ranking ModelsHard⏱️ ~3 min

Production Implementation and Scale Considerations

LATENCY BUDGET

Consider a search service with 100ms p50 latency and 150ms p99. Adding interleaving must not blow the latency budget. The merge algorithm itself is cheap: O(K) with under 1ms for typical K=10-50. The real cost is running two rankers. If your ranker takes 30ms, dual inference adds 30ms (or 60ms if sequential). Mitigations: (1) Run rankers in parallel. (2) Cache shared features (user embeddings, item metadata) in Redis or local memory. (3) Use a fast candidate generator and only interleave the reranking stage.

TRAFFIC SAMPLING

Running interleaving on 100% of traffic doubles infrastructure cost. Instead, sample 10-20% of traffic. At 10,000 QPS, 10% sampling gives 1,000 QPS for interleaving, producing 400-2,000 competitive sessions per day, enough for statistical significance in 2-5 days. Use deterministic hashing (e.g., hash of user ID mod 100 < 10) for consistent user bucketing.

✅ Best Practice: Sample 10-20% of traffic for interleaving to balance statistical power against infrastructure cost.

LOGGING AND MONITORING

Every interleaved request logs: query ID, item IDs with positions, team assignments, neutral flags, coin flip seeds, and all engagement events (clicks, time spent, conversions). Build a streaming pipeline to compute running preference margins every 5-10 minutes. Alert when: (1) Competitive coverage drops below 30%. (2) First position balance drifts beyond 2%. (3) Latency p99 regresses more than 5%.

PARALLEL EXPERIMENTS

Large teams run 10-20 interleaving experiments simultaneously. Each experiment targets a different query segment (e.g., navigational vs informational queries) or feature area (e.g., personalization vs query understanding). Use query level randomization with deterministic hashing so the same query consistently enters the same experiment. Log experiment IDs for downstream filtering.

💡 Key Takeaways
Merge is cheap (<1ms) but dual ranker inference adds 30-60ms; mitigate with parallel execution and feature caching
Sample 10-20% of traffic to balance statistical power against infrastructure cost; 10% at 10k QPS gives adequate samples in days
Log query ID, item positions, team labels, neutral flags, coin seeds, and all engagement for streaming aggregation
Monitor competitive coverage (>30%), first position balance (within 2%), and latency p99 regression (<5%)
📌 Interview Tips
1When discussing scale, mention that 10% traffic sampling at 10k QPS provides 400-2,000 competitive sessions daily, enough for 2-5 day experiments
2Explain latency mitigation: parallel ranker execution, feature caching in Redis, and only interleaving the reranking stage
3Show operational depth by listing guardrails: competitive coverage >30%, position balance within 2%, latency p99 under 5% regression
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