What is Semantic Search and How Do Dense Embeddings Work?
Why Keyword Search Fails
Traditional keyword search matches exact terms. A search for "laptop battery life" returns documents containing those exact words. But what about "MacBook power duration" or "how long does my computer last on a charge"? These mean the same thing but share zero keywords. Keyword search returns nothing useful.
Users do not know your terminology. They describe what they want in their own words. A system that only matches keywords frustrates users and misses relevant content.
How Embeddings Capture Meaning
Embedding models convert text into dense vectors, typically 384 to 1536 dimensions. These vectors position similar meanings close together in geometric space. "Laptop battery life" and "MacBook power duration" produce nearly identical vectors despite sharing no words. The model learned from billions of examples that these phrases describe the same concept.
The Search Process
At query time, convert query text to a vector using the same embedding model used for documents. Find documents whose vectors are closest using cosine similarity or dot product. Return top K matches. The entire process takes 10-50ms for millions of documents with optimized vector indices.